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Hazelton Business Insurance: Top Social Media Management Apps

Hazelton Business Insurance Top Social Media Management AppsHazelton Business Insurance: Top Social Media Management Apps

Has your business integrated social media in its marketing plan? If so, you know how important and advantageous it is for businesses of all sizes to shift from paper to web.

There are a number of social media networking sites developed every year; some cater to the general public, some to the youth and some to businessmen.  But as a small business, it’s important to utilize more prevalent platforms such as, Twitter, LinkedIn, Facebook and Google Plus.

However, as it applies to all aspects of business, your audience can’t grow overnight. Unless you have a designated social media marketing team, it is difficult to manage all social media accounts. The key to success in social media marketing is nurturing these accounts and engaging with followers. Arbitrarily typing a status or tweet is not efficient.

Implementing a successful social media strategy is more than creating profiles and tweeting twice each month; it’s a constant upkeep. The number of inactive accounts is growing because businesses don’t allocate sufficient time to create content and engage with followers.

Fortunately, there are a number of useful desktop applications and mobile apps capable of preparing a week’s worth of posts on all social media platforms. But remember, these apps don’t function as efficiently as a human touch. There are few drawbacks, but if you don’t have the time and budget to hire a team of social media enthusiasts, these apps may be the right fit for you and your business.

Here are our top two social media management apps!

HootSuite– Arguably the best app, HootSuite is composed of several features and serves many functions. At $9.99 per month, HootSuite’s Pro Plan schedules postings for an unlimited number of personal and business accounts. Other features include a built-in analytics system that helps you track your campaigns. They also offer a Free Plan with features such as, scheduled postings on 5 social media accounts and two RSS/Atom feeds.

SocialOomph– This app offers a free and professional plan.  The Free Plan offers features such as scheduled tweets and keyword tracking. In addition to its basic features, the Professional Plan also includes auto follow and management of all social media accounts.

When you partner with the Dryfoos Group of Insurance of Agents to insure your Bethlehem business, you will have someone working to help mitigate your risks and minimize exposures. We provide a full portfolio of business and commercial insurance coverages to protect you, your property, assets, and employees. We also provide risk management services to help you stem losses and gain control over cost drivers that can affect your insurance premiums.

At Dryfoos, we don’t offer cookie-cutter insurance solutions. We’ll evaluate your specific operations, exposures, and tailor the coverages to fit your exact needs. We’ll listen to your concerns and develop a plan that is right for you and your business. Contact us today at one of our local business insurance offices for the Bethlehem, Pennsylvania, Hazleton, Pennsylvania, Milton, Pennsylvania area.


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